Schott Pharma’s Interactive Booth Experience

Schott Pharma sought to elevate their presence at one of Europe’s most prestigious pharmaceutical events by delivering an outstanding experience for their customers and partners. Beyond showcasing innovation, they aimed to communicate their new value proposition and set themselves apart from the competition. Lampyon stepped in to design a split-side booth concept and floorplan that blended creative and digital elements to engage visitors on multiple levels.

To foster interaction, we introduced a digital vision kiosk, where visitors could jot down their thoughts about the future of the industry. These messages were dynamically sent to a giant LED screen above the booth, creating a collaborative and inspiring visual experience that highlighted Schott Pharma’s forward-thinking approach.

To add a layer of exclusivity, we implemented a polarized screen, designed to display messages only visible to those wearing special glasses. This unique feature was used to deliver VIP invitations in a discreet and sophisticated manner, enhancing the sense of exclusivity and intrigue for key guests.

Providing essential product and service information in an engaging format, we developed brochure applications on touch screens, offering visitors easy access to comprehensive details. This digital solution ensured that attendees could explore Schott Pharma’s offerings at their own pace, reinforcing the brand’s commitment to transparency and accessibility.

Through a combination of creative design and cutting-edge digital solutions, Schott Pharma successfully differentiated themselves, leaving a lasting impression on attendees. The interactive booth not only highlighted their innovation but also effectively communicated their evolving value proposition, solidifying their position as industry leaders.