High-Tech Exhibition Design for Pharmaceutical Innovation

Client: Schott / Country: Germany

A high-tech exhibition booth with various digital solutions for Schott’s pharmaceutical division at the CPhI conference (Convention on Pharmaceutical Ingredients) in Madrid.

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A Visionary Booth for Schott

In 2018, we took on one of our most ambitious projects: designing and deploying a high-tech exhibition booth for Schott’s pharmaceutical division at the CPhI conference in Madrid. From concept to execution, we created an immersive experience that highlighted the robustness and innovation of Schott’s products.

High-Tech Exhibition Design for Pharmaceutical Innovation
High-Tech Exhibition Design for Pharmaceutical Innovation
Showcasing Robustness Through Creativity

The booth featured a stunning centerpiece: a massive wall of glass vials with a life-sized projected elephant seemingly walking across them—dramatically showcasing the durability of Schott’s vials. This memorable visual, combined with other cutting-edge interactive elements, captivated visitors and reinforced the strength of their product line.

High-Tech Exhibition Design for Pharmaceutical Innovation
Innovative Digital Experiences

We incorporated advanced digital solutions, including transparent touch screens, interactive sliding displays, and engaging animations. These elements provided a futuristic and engaging way to showcase Schott’s expertise, creating a space where innovation and technology truly came to life.

High-Tech Exhibition Design for Pharmaceutical Innovation
High-Tech Exhibition Design for Pharmaceutical Innovation