"Inhaling Dust, So You Don’t Have To" – An Awareness Campaign
Client: Robert Bosch / Country: Various
Bosch sought a creative concept to highlight the harmful effects of dust. In response, we produced a video that vividly showcases the staggering amount of dust Bosch products effectively inhale.
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contact us nowTo help Bosch raise awareness of the harmful effects of dust, we developed a compelling video concept with the slogan "Inhaling Dust, So You Don’t Have To." This project aimed to showcase the efficiency of Bosch products in protecting users from dangerous dust exposure. Instead of relying on actors, we featured professional users to ensure the tools were demonstrated accurately across four different product categories.
Following the shoot, our design team created precise simulations to visualize how dust flows inside each Bosch device. By seamlessly blending live-action footage with high-quality animations, we brought the invisible threat of dust to life, delivering a powerful message on workplace safety and Bosch’s innovative solutions.
