Compass-Guided Simplicity: Schott’s Tablet App for CPhI

Client: Schott Pharma / Country: Austria

How do you make seven complex topics engaging and easy to digest? By crafting a tablet app that puts clarity first.

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A Thematic Approach to Content Delivery

As part of Schott’s presence at CPhI 2024, we developed a tablet app to showcase seven key topics representing their products and services. Designed to complement the booth’s naval theme, the app condensed each topic into a single, easy-to-digest page, ensuring visitors could quickly absorb relevant information.

Compass-Guided Simplicity: Schott’s Tablet App for CPhI
Simplicity with a Touch of Elegance

Initially, the concept included a digital ship steering wheel for navigation, reinforcing the nautical theme. However, to optimize space and focus on content, we introduced a sleek compass-inspired interface instead. This design provided an intuitive and visually consistent way to explore the app, aligning seamlessly with the overall concept while ensuring clarity and functionality.

Compass-Guided Simplicity: Schott’s Tablet App for CPhI
Effortless Engagement

The final app struck a balance between thematic cohesion and user-friendliness. By combining clear design with focused content, we created a tool that enhanced visitors' experience at the booth, making Schott’s offerings both accessible and memorable.

Compass-Guided Simplicity: Schott’s Tablet App for CPhI